Branding
These branding designs are done as part of university coursework and are not officially published.
Fresh Mart
As an exercise in branding, I developed brand
identity for a hypothetical grocery store brand
‘Freshmart’ which specializes in farm to table
produce delivery service.
To capture its essence, the logo depicts a farmer with basket collecting fresh produce. Logo and packaging colours of green and orange to indicate vitality.
Jio Saavn
I re-designed logo for ‘JioSaavn’ as an excersise
in rebranding. JioSaavn is a subscription based music app available to mobile users via app store.
Use of gramophone in logo symbolizes the blend of old music with new and indicates the availability of all music at the consumers fingertips.
Logo Design
These logo designs are done as part of university coursework and are not officially published.
